Tell Me Why: How we can engage customers beyond travel Rick Elieson

In the latest episode of Tell Me Why, Rick Elieson, President of the AAdvantage loyalty program, discusses the first 40 years of the AAdvantage program, why its just as important today as it was on May 1, 1981, and how a visit to AAdvantage40th.com to celebrate the milestone can lead to chances at instant win prizes and special offers.