Industry perspectives on NDC: How Finnair is future-proofing innovation with NDC

Finnair's VP Digital Revenue & Distribution, Rogier van Enk, discusses how Altéa NDC is a key component of Finnairs digital strategy, supporting connections with 3rd parties such as start-ups to really scale up NDC content. Rogier also discusses the Amadeus NDC Connect feature, which enables airlines to automatically integrate their NDC content into the Amadeus Travel Platform. This allows travel sellers to easily access, book and service NDC content, thus helping boost adoption.